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Vehicles were his first love, nevertheless Soichiro Honda’s destiny was to develop the motorcycle that bore his name. He loved driving fast, as well as enjoying racing, and since he worked in an automobile repair shop as a teenager, he knew the mechanical things. He acquired plenty of experience with riding motorcycles, because he had both an Indian, and a Harley.
Honda operated a service shop in 1928, but was 41 years old in 1948, when he first started the Honda Motor Company. He paid a great deal of attention to quality, because he believed that to compete he needed well-designed products that were made well. In 1953 Japan was experiencing a depression, and, even though sales of motorcycles were on the up, the existence of his company was in jeopardy. Even though an insufficient number of sales were being generated, he kept his factory going because he disliked the thought of taking work away from people. It was a good judgement, because the C100 Super Cub was released in 1958, and it became the world’s most successful motorcycle. The transmission was proficient at only three speeds, and the motor was 4-stroke, but it was versatile, cheap and anybody could use it.
Folks novices at motorcycles found it easy to use, and it soon found a big following amongst women commuters. By 1959, as a result of this bike, the biggest manufacturer of motorcycles was Honda. At that point they chose to set their sights on the global market. They believed that the USA was the key market to capture at the outset. They believed when their models were accepted by the American people, they would win over the rest of the world as well. The first retail outlet promoting Honda motorcycles opened in June of 1959, in Los Angeles, and by 1960, successful dealerships, selling Honda’s, were more than 75.
By making accessible half the funding for two important organizations, Honda showed their commitment to the community and won a huge amount of public trust for their company. The agencies, both of which were profoundly appreciated by motorcycling enthusiasts, were the Motorcycle Safety Council and the Motorcycle Industry Council. Honda went on to produce new motorcycles during the 1970’s, which people couldn’t get enough of, keeping them atop the industry. They were quickly thought to be the quickest bikes in the world, flowing from their winning of over 70 global races in 1973. The innovative GL1000 Gold Wing was launched in 1975, making touring bikes comfortable and stylish, and the concept was hurriedly emulated by Honda’s competition.
Honda continued to produce novel motorcycles which appeal to a cross-spectrum of cultures. Each year Honda donate a lot of motorcycles to what they consider as worthwhile causes, and this helps retain the respect and fondness with which they are regarded. Honda still foster biking safety through the classes they sponsor and by helping bikers have access to the most up-to-date information available. Over many decades now Honda have demonstrated that their motorcycles tend to be amongst the most reliable around. The success they have achieved with some of the big risks they have taken has led to Honda becoming a virtual emperor of motorcycles.
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